Who is the real intended audience for the trashed frat boys of "Guys Gone Wild"?
Jul 21, 2004 | Since it's an established fact that college women are often eager to strip naked and occasionally make out with each other for free while being filmed by complete strangers, it follows that a fair number of young men are willing to be exploited, too. So Joe Francis -- the creator of the "Girls Gone Wild" soft-porn video line that has sold $100 million worth of DVDs -- sent out a team of hot camerawomen to Cancùn and South Padre Island on spring break, plying young men with drink and the promise of that special kind of fame that includes naked cartwheels and lots of ass slapping.
There's no man-on-man action on the just-released "Guys Gone Wild" series, but there are guys "flexing their pecs on the beach ... dropping their pants in the clubs." But who, exactly, is this really aimed at? Francis claims women are the intended audience (the press release calls it "the perfect gift for your next Bachelorette Party"), but the pouty, flexing boy toys on the cover suggest that gay men -- a huge market, as opposed to the tiny one for straight women -- are the real target. So Salon asked New York-based film critic Nathan Lee and his friend Jen Lyon to try to decipher the real intentions of "Guys Gone Wild" and figure out who -- if anyone -- its trashed young stars will really be turning on when the videos appear in stores at the end of the summer.
[The video begins...]
Nathan: OK, first of all, do straight guys shave their pubic hair like that?
Jen: That's gay.
Nathan: Super gay. That guy's shaved too. Maybe straight guys are doing this now.
Jen: No.
Nathan: Well, you don't date guys like this, so you wouldn't really know.
Jen: It's true, I don't know.
Nathan: Do you think he's totally wasted?
Jen: Oh yeah. And look at his tiny little penis! This one looks like he knows what he's doing. He's totally a stripper. OK, and why is it that men make that move?
Nathan: What move?
Jen: That shaking-the-dick-around move.
Nathan: Dunno. Again with the shaved pubes!
Jen: Do you think they shave themselves? Or shave each other? I bet Jersey guys are the ones to ask. They're like gay guys except they're straight. You know, they tuck in their shirts.
Nathan: Metrosexuals gone wild. I think he's kind of cute.
Jen: The super-skinny guy? He looks like he's 16!
Nathan: Uh...
Jen: So tell me, how do you get two straight guys to strip in a hotel room and play football?
Nathan: I'm sure they got them wasted.
Jen: Maybe it's really easy if you get some really hot girl to go up and say, "Hi! We're filming this thing. Have a beer. Get naked and play sports."
Nathan: They're totally drunk. Wait, what did he just say? "I'm going to stick it in him?"