Critiquing -- let alone complaining about -- pornography has become very old-fashioned and, worse, a real killjoy. Better to become a "female chauvinist pig," to mimic men -- have casual sex, check out girls, show a little skin of your own. (Of course, unlike their male heroes, female pigs still "parade around in their skivvies as a means to attaining power.") An FCP, in Levy's definition, "is funny. She gets it. She doesn't mind cartoonish stereotypes of female sexuality, and she doesn't mind a cartoonishly macho response to them. The FCP asks: Why throw your boyfriend's Playboy in a freedom trash can when you can be partying at the Mansion? ... Why try to beat them when you can join them?"
Levy talks to Erin and Shaina, two sisters who have a pile of magazines like Playboy and FHM on their bedroom floor (they share a room at their parents' place). Erin's been known to make out with another girl in public cause it "turns guys on." (She thought it would be like being on TV, but the real experience wasn't as sexy as in her fantasies.) Shaina thinks that getting your ass slapped at a bar by a stranger isn't harassment -- just flattery. Although Erin feels "conflicted being a woman" and tries to "join the ranks of men," she owns a copy of "The Feminine Mystique" -- but she would never try to push her ideas on someone else. The meaning of feminism for today's FCPs is a private affair. Another FCP, Anyssa, a struggling actress, likes to fantasize about what it feels like to be a stripper, with dozens of eyes on you. When Levy suggests that stripping was more a parody of female sexuality than an enactment of it, Anyssa's friend Sherry snaps. "I can't feel sorry for those women," she said. "I think they're asking for it."
Ultimately, FCPs want power. They equate power with being like men, and being liked by men. They're the kind of girl who's always felt more comfortable with boys, who doesn't really like other girls. Raunch is one way for them to gain access to that circle of men and to separate themselves from other women. Annie, for instance, used to enjoy Howard Stern because "it's humor masking a pretty woman-hating thing -- which I've got a good amount of in me, I guess, because I take pleasure in it."
"Yeah, we're all women, but are we supposed to band together?" asks Anyssa. "Hell, no. I don't trust women."
"Female Chauvinist Pigs: Women and the Rise of Raunch Culture"
By Ariel Levy
Free Press
224 pages
Nonfiction
Yet as Levy points out, being the exception that proves the rule -- the girl who gets raunch, who laughs at Howard Stern -- just means the rules are still intact. As long as "acting like a man" is valued, acting like a woman will be devalued. And regardless of how you understand gender, being a woman -- having breasts, bleeding once a month -- will be a handicap.
Levy extrapolates from her research subjects to all women, relying on a "we" without clearly defining who she's speaking about, or for. We revel in the porn aesthetic. We fetishize strippers. We do cardio striptease workouts. We have no real erotic role models. We are female chauvinist pigs.
But are we? It's clear that "we" live in a culture permeated by raunch and pornography -- at least white women do. Levy doesn't take account of black, Asian or Latino culture. She doesn't look at booty shakers pouring champagne on themselves, dripping with gold on the music videos on BET, or thumb through "Confessions of a Video Vixen," the bestselling book about a hip-hop video dancer. She doesn't think about Japanese anime and manga, with their double-D heroines. After second-wave feminism was accused of being a white movement, women of color assumed an important position in academic and activist debate. "We" could have a lot to teach each other about the ways that we are uniquely, and commonly, misused across media. "Female Chauvinist Pigs" ignores that possibility.
It also neglects any mention of class. Male-identified FCPs are financially successful. Even if they're not at the top of the ladder, if they're bartenders or registered nurses, they're not struggling to get by. They would never be forced to strip for money, for instance, which is one reason it's easy for them to dissociate themselves from women who do. So you have to wonder why Levy doesn't take the time to interview strippers or sex workers. She quotes Jenna Jameson, but she doesn't get an analysis of raunch from the perspective of an actual sex worker. Presumably such a thing falls outside the scope of her subject matter, but you'd think that a G-string diva would have an idea or two of her own on her new role as cultural heroine.
Raunch, whether or not we like it, is tangled and complicated, fraught with pleasure, voyeurism, mimicry, excitement, revulsion, exploitation -- a whole host of contradictory impulses. (There's a reason this stuff tore the women's movement apart.) But all is not a matter of false consciousness. Many women are savvy enough to recognize those contradictions and see through the charade that is broadcast into their lives 24 hours a day, seven days a week. The ways that they consume and digest endless streams of newspaper stories, television shows, magazine covers, books, advertising campaigns, billboards and Internet pop-up ads would have been worth investigating. After all, being a woman faced with infinite images of other women taking their clothes off, gyrating, tittering, moaning and pushing product can be exhausting and demoralizing. (Shockingly, there are those rare mornings that the New York Times online goes down better without the Victoria's Secret pop-up ads.) Raunch, like so much of mass culture, is both out of our control and impossible to ignore. We must develop a smarter strategy for living with it than simply wishing it would go away.
Levy's book diagnoses, but it doesn't prescribe. After carefully documenting the sale of female sexuality, Levy closes with the call for readers to believe they are "sexy and funny and competent and smart." Apparently the solution to a system of objectification in which women themselves are complicit, in which feminism has been co-opted by and for profit, is for us to be ourselves. It's a little hard to swallow. Unless there is a political dimension to our personhood that extends to other women, we will never be more than marketing niches. Levy has done the good work of documenting raunch culture. What next?